In my line of work, I’m constantly surrounded by incredibly intelligent data driven marketers, data scientists, and business analysts who are leveraging machine learning to identify patterns within billions of rows of data. It only seems appropriate that I’ve personally started to notice patterns and similarities in my personal life as they relate to work. The
It may seem surprising and uncharacteristic to some that the fashion industry is beginning to integrate advanced technology into their products and business strategies. However, the two align very well. The fashion industry is made up of companies and individuals who are creative, trendsetters, and able to predict what consumers will want in the future.
If you’re looking to get up to speed on predictive marketing, how it works and how it applies to your business’ bottom line, the DMA 2014 Summit is the place to be. But with so many keynotes, roundtable discussions, and events choosing which ones to go to can be a little daunting. Here are a
AgilOne hosted our second Predict! Summit on Monday in New York City at the infamous Bumble and bumble salon with sprawling views of the Manhattan skyline. The event was unique in that it was split into two parts. In the morning we brought together creative agencies to learn more about the importance of using data
Saks sees 10X more people in their online store 10x more people visit http://t.co/2Z2GFDcMcE than Saks stores. Digital is the new flagship! At #shoporg14 — retailgeek (@retailgeek) September 30, 2014 Apple Pay will make the omnichannel shopping journey shorter Good signs ahead for Apple Pay: there are 2x conversions on mobile sales with alternative