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K E Y N O T E  S P E A K E R S





Ann Handley

@annhandley
Chief Content Officer

MarketingProfs




Mark Jeffery

@markjeffery
Best Selling Author

Data-Driven Marketing




Loren McDonald

@lorenmcdonald
Email/Marketing Automation Evangelist

Silverpop




David Meerman Scott

@dmscott
Best Selling Author

The New Rules of
Marketing & PR




Scott Stratten

@unmarketing
Best Selling Author

Unmarketing





T R A C K  S P E A K E R S




Dominique Levin
VP Marketing

AgilOne


Scott Cameron
Principal

McKinsey


Rohan Chandrashekhar
CEO

Buzzvalve


Romney Evans
Co-founder

True Fit


Rand Fishkin
Founder

Moz


Neil Gehani
CEO

Eco Displayware


Glenn Gow
Founder and CEO

Crimson Marketing


Brenda Grunewald
Sr. Planner, Global Engagement Marketing

Electronic Arts


Matt Heinz
President

Heinz Marketing


Margot Herman
Sr. Manager of Activation and Retention

Poshmark


Laura Joukovski
VP Analytics

JustFab


Ric Kostick
Founder

100% Pure


Patrick Martin
Marketing Analytics Manager

Zappos


Clint Oram
Co-Founder & CTO

SugarCRM


Alicianne Rand
VP of Marketing

NewsCred


Patrick Salyer
CEO

Gigya


Eric T. Tung
Social Media Manager & Strategist

BMC


Travis Wright
Chief Growth Officer

Media Think Labs


Justin Yoshimura
Founder & CEO

500friends

and more . . .








A G E N D A



Keynote: David Meerman Scott, Best Selling Author, Newsjacking
Keynote: Loren McDonald, Email/Marketing Automation Evangelist, Silverpop
Executives Ecommerce managers
Store marketers
Email / Mobile / Social managers CRM / Loyalty Managers Data analysts / Data scientists
Dominique Levin
VP Marketing
AgilOne
Romney Evans
Co-founder
True Fit
Brenda Grunewald
Sr. Planner, Global Engagement Marketing
Electronic Arts
Laura Joukovski
VP Analytics
JustFab
Ray Lingao
VP Analytics
REVOLVE
Travis Wright
Chief Growth Officer
Media Think Labs

Ric Kostick
CEO
100% Pure

Oliver Lo
EVP Marketing
App Annie

Marie-Claude Nadeau
Associate Principal
McKinsey

Christina Ko
Analyst
Nasty Gal

Tim Callan
CMO
SLI

Tara Corral
Sr. Retail Buyer
Volcom
Eric T. Tung
Social Media Manager & Strategist
BMC
Justin Yoshimura
Founder & CEO
500friends

Rohan Chandrashekhar
CEO
Buzzvalve

Keynote: Mark Jeffery, Best Selling Author, Data-Driven Marketing
Executives Ecommerce managers
Store marketers
Email / Mobile / Social managers CRM / Loyalty Managers Data analysts / Data scientists

Patrick Salyer
CEO
Gigya

Margot Herman
Sr. Manager of Activation and Retention
Poshmark
Matt Zilli
Director, Product Marketing
Marketo
Stephanie Miller
VP, Member Relations
DMA
Van Cayetano
Analyst
Forward by Elyse Walker

Glenn Gow
CEO
Crimson Marketing

Neil Gehani
CEO
Eco Displayware
Alicianne Rand
VP, Marketing
Newscred
Patrick Martin
Marketing Analytics Manager
Zappos
 
Rand Fishkin
Co-Founder
Moz
Matt Heinz
President
Heinz Marketing
 

Clint Oram
CTO
SugarCRM

 
Keynote: Scott Stratten, Best Selling Author, Unmarketing
Keynote: Ann Handley, Chief Content Officer, MarketingProfs



T R A C K S




CMO / Executives


Hear about high-level trends such as how to build a data-driven culture, marketing spend optimization and key performance indicators that drive revenue.




Ecommerce managers / Store marketers


Take a closer look at the store of the future and discuss new trends and techniques that are merging physical and digital store environments.




Email / Mobile / Social managers


Move away from batch and blast towards highly personalized and event-driven campaigns that target specific personas with specific content, products and incentives.




CRM / Loyalty managers


Explore how a data-driven approach can significantly improve the effectiveness of loyalty programs to engage customers in the long run.




Data analysts / Data scientists


Advanced data-driven marketing topics including an in-depth look into different predictive analytics methods that are relevant for marketing.




G O L D  S P O N S O R S






A G I L O N E

AgilOne is a cloud-based predictive marketing platform. It is used by brands including Shazam, Sports Authority, Moosejaw and shopPBS.org. AgilOne helps marketers connect with the individual in every customer. AgilOne prescribes exactly the right marketing offer, makes each relationship more profitable, and simplifies the science of marketing. Based on a data-scientist approach, AgilOne makes big customer data clean and smart. Then, AgilOne recommends what immediate actions to take to increase revenue.

AgilOne is based in Mountain View, CA and is venture-funded by Sequoia Capital and Mayfield Fund. The company has been featured in well-respected publications and news programs including CNN, NPR’s Marketplace, and Internet Retailer magazine.

For more information, please visit www.agilone.com.