This guide will help you understand why CDPs have gained momentum, what CDPs really are, and how to choose the right CDP for your business.
CDPs differ greatly on the features they provide. This paper looks at several CDP functions, defines what it is, who needs it, and what to look for.
Catherine Laporte, Head of Marketing & E-Commerce at DAVIDsTEA, shares her experiences improving their marketing results with AgilOne.
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